Pin It

EXIF Data Optimization

On February 24, 2014, in On-Page SEO, by Zack Williamson

How ironically crazy this is… I was trying to research some new image optimization techniques for an SEO report that I have to present this Wednesday for a customer. I was specifically looking techniques that would give our photosharing website a competitive advantage to outrank our competition. Just as I was looking into how-or-if Google […]

Tagged with:  

Guest Blogging Ain’t Dead Yet

On February 7, 2014, in Off-Page SEO, by Zack Williamson

After Matt Cutts’ post about guest blogging sent a ripple through the webmaster community, I wanted to clear some of the smoke and explain why I think Matt Cutts is just trying to use scare tactics and discourage hardworking SEOs. “So stick a fork in it: guest blogging is done” Matt Cutts As we say […]

Tagged with:  

Link Buying Ain’t Dead Yet!

On December 17, 2013, in Off-Page SEO, by Zack Williamson

Its been a while since my last comprehensive post so I figured I better come out with this epic guide to make up for it. That being said, I teamed up with an old colleague of whom I’ve worked with for over 5 years now in Canada, Romania and the Philippines. You may know him […]

Tagged with:  

Manual Backlink Analysis & Removal Service

On October 22, 2013, in Outsourcing, by Zack Williamson

We Remove Your Spammy Backlinks Do you have thousands, tens of thousands or even hundreds of thousands of links that could be affecting your site and getting you penalized by Google? WARNING: Do Not use the Disavow Links tool unless you know exactly what you are doing and you have followed ALL the instructions properly. It […]

Tagged with:  

Google Uses Analytics Data Against You

On September 26, 2013, in SEO News, by Zack Williamson

I have reason to believe Google just started using your traffic stats against you! I’ve come across two cases this month where the exact low performing keywords were abruptly removed from Google’s search results resulting in a 20%+ loss in organic traffic. If this happened once, I could see this being just pure coincidence but […]

Tagged with:  

Matt Cutts on How to Identify Panda Penalty

On September 13, 2013, in Off-Page SEO, by Zack Williamson

Matt still didn’t answer Nandita’s question in the video, “How will a webmaster know if they are being affected by the Panda” and I think that’s because the answer is, you will not know and you are not meant to know. Google doesn’t want to tell you the exact mechanisms of the algorithm. If your […]

Tagged with:  

Google Transparency Petition Hoax

On September 10, 2013, in My Rants, by Zack Williamson

Today Google posted on their Official Blog to let us know they care so much about your rights and privacy that they filed this new petition to protect our “civil liberties”. Well I’m calling Google out, this is sheer propaganda! This whole thing is just a dog and pony show to deceive and distract because […]

SEO Outsourcing

On September 5, 2013, in Outsourcing, by Zack Williamson

Do you need boots on the ground in the Philippines? I offer 3 options to help you get more bang for your buck when outsourcing your SEO. Option 1:Seat Leasing I provide the office, workstations and infrastructure and you recruit, train and manage your own team remotely. We use biometric time cards, CCTV and per […]

Tagged with:  

Why You Shouldn’t Be Everywhere on the Web

On August 29, 2013, in Social Media, by Zack Williamson

The debate between whether SEO or social media is more important in marketing an online service has waged for years, but the case has now been closed by default: very soon, they’ll be one and the same. With Google increasingly factoring in social media activity into the very heart of its ranking algorithm, a business […]

Tagged with:  

Low Hanging Fruit Can Rot on the Vine

On August 8, 2013, in My Rants, by Zack Williamson

What I mean buy this is many of the easy-to-get links can and will have a negative impact on your overall SEO score. Instead its time to focus on quality and this means you might want to think about increasing your link budget and getting a ladder so you can reach the good quality fruit […]

Tagged with: