I am excited to announce the launching of a new full service BPO company, ClarkOutsourcing.com and with it, a new 5000sqft, 150 seat, offshore facility located in the Clark Economic Freeport Zone of the Philippines. This new office represents a...read more
Author Archives: admin
As a BPO consultant, I strive to be at the forefront of global trends to provide the best outsourcing solutions that are customized to each customer’s needs. I’m your “Boots on the Ground”. Bill Gates, IBM and 90% of the Fortune 500 have...read more
You can open your new office in the Philippines for as little as $150 per seat! Seat lease outsourcing is an ideal solution for any small to mid-sized company looking to expand operations or lower overhead costs. Simply put, seat leasing is the...read more
I have been a call center consultant since 2006 working in India, Romania, South Africa and the Philippines. This puts me in a unique position to offer superior and innovative consulting solutions that are guaranteed to improve your company’s...read more
We will soon find out, or will we? Matt Cutts just announced that Google will have a new feature in WMT that will give examples of bad links. If this happens, we’re gonna have a shock wave ripple through the global SEO community. Millions of...read more
The debate between whether SEO or social media is more important in marketing an online service has waged for years, but the case has now been closed by default: very soon, they’ll be one and the same. With Google increasingly factoring in...read more
Having a Wikipedia page about you or your company will add real notability to your brand but more importantly, it will add serious SEO authority and some of the highest quality links and citations you could possibly obtain! This is also a great...read more
Guest posting, when done right, is still a very effective link building strategy for Panda, Penguin and beyond.
Get Google Authorship
Using Google Authorship in your Plus profile and in the author bio of the guest post will help to build authority to your content. More importantly a webmaster will be more apt to let you post on their site when he/she sees the authority in your authorship contributions. Put it to you this way, I wouldn’t let anyone post on this blog without it! Start with this here.
Stay Away from Splogs
AKA Spam Blogs… Don’t post on just any site especially, not one that has spun or non-CopyScape passed content unless it was syndicated properly. With all the spammy blog networks out there its important to be able to identify what Google considers “bad neighborhoods” and steer clear of them.
Hunt Down the Right Channels
Search around and look for quality blogs that are relevant to your site, product or service. No matter what your niche is, adult websites or mainstream there’s plenty of places for you to get great visibility and of course high quality links.
Collaborate and Contribute
Reach out to relevant, high quality sites and organizations in a common way to collaborate on a project together creating a legitimate connection and excuse to link to one another. Create appealing content, like what Matt Cutts would call “Link Bait” and earn links and other collaboration offers. Guest posting, as long as it done with class and creativity will always be one of the best ways to promote your site and increase rankings.
Make sure that your guest posts are not specifically marked as “guest post”, “sponsored post” or even put into a sponsored category or archive. Don’t use Exact Match Anchor Text more than 15% of the time and even make sure to spread that 15% out over many long tail keywords not just your top tier ones.
So the big question after the Penguin updates is, “whether or not link Pyramids and/or link wheels are still effective for SEO?”. I initially thought they were busted for sure but I came across some rather reputable SEOs claiming that this gray-hat method still works so I decided to test it and post my results here. Of course, I hope it works because I’m spending time and money on it and because it has been a sure-fire method of SEO for years now but I will also be just as relieved to see this type of link building being laid to rest and to see this myth busted once and for all!
How to Build Post Penguin Link Pyramids
The first strategy is to make sure your link pyramid and wheel is full of uniquely written (copyscape passed) content mixed in with some LSI articles. This stuff must be something that someone would actually want to read and should be posted on a wide variety of sites ranging from 2.0s to privately own blogs. Then we’ll setup some profiles on high PR sites. Next we bookmark everything from aged accounts. Then we’re gonna mix in some social signals. Lastly, don’t rush so instead of blasting, take your time setting up the accounts manually and don’t set them up using SEnuke or some other black-hat software.
In this test we’re going to throw in some of the highest quality 2.0 sites, video submission sites, .edu blogs, bookmarking, 1 guest post and some paid links coming from privately owned sites. So here’s the run down on this Post Penguin Link Pyramid test…
- 12 2.0 sites- Unique usernames, LSI articles
- 25 Video Submission sites– Unique usernames, fill out profiles
- 50 .edu Profile links- Unique usernames pr2-pr8
- 250 Bookmarks- Digg, Reddit, Stumbleupon etc.
- 6 .edu Blog Posts- Uniquely written, 500-1000 words
- Social signals– 100 likes, 100 tweets, 100 plus ones and 300 repins all performed manually from aged accounts and unique IP addresses
- 800 PR Links- These are the links coming from privately owned sites
We will target 3 URLs and 3 Keywords. One of the Keywords is already ranked on the 1st page of Google in the #7 position. Another keyword is ranked #58 and the last Keyword is not even on the Google radar yet. This process is starting today and will be finished within 1 month at which time I will reveal the results along with the URLs and keywords for all to see.
*Image taken from provider
The Subject of Our Experiment
I will be using a brand new website that I have never built links to however, I have posted good on-page content and have earned some rankings from that alone. This process is expected to take 1 month so check back Aug. 9th 2012 or later to view the results. Please feel free to list your opinions and/or suggestions about post Penguin link pyramids and wheels in the comments below.
Writing SEO Friendly Press Releases is one of the most important SEO techniques especially in this post Panda era. I also refer to press releases in this article titled Inoculate your site. They are almost just like internet soundbites to-the-point and ready for mass circulation. Writing an awesome press release for the internet may also require a completely different writing style and format. Last but not least, there are a whole other set of rules for posting and submitting your press releases in an SEO friendly manor.
Video Tutorial of an SEO Friendly Press Release
Tip 1. Newsworthy- Picture yourself as a journalist in a busy newspaper office and the chief editor is screaming at you to find a hot story! Don’t make the story about your product or company make it about something that is current, interesting, controversial and newsworthy.
Tip 2. Short- The goal is to try to fit your What, who, why, where, when, how? into 500 words or less. I call them “Internet soundbites” because its the online equivalent and a great way to reach out to the masses.
Tip 3. Catchy- You got about 2.5 seconds to catch their attention so make the title, teaser and 1st sentence super catchy and draw the reader in.
Tip 4. Quote- When covering the “who” part of your press release use quotes generously. This helps to trigger an algorithm with Google.
Tip 5. Format- Must follow a strict format to insure maximum distribution. Explained in the video above.
Tip 6. Submitting One of the only forms of content that Google gives a “free pass” to copy and re-post! Copyscape.com can eat their hearts out because unlike articles, you can re-post your press release to hundreds of sites and Google will let it slide.