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How to Recover from a Panda or Penguin Slap Down
Unfortunately, trying to get back on your feet after getting slapped down by the Panda or the more recent Penguin update, is not an easy task and almost always requires a complete remodeling of your entire website! This is mostly because the actions were taken were not manual, instead, they were caused when something triggered […]
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Expert Keyword Research (2012 Revisited)
As the ever changing algorithms evolve, so must your SEO techniques. People often ask me, what’s your favorite SEO tactic? And my answer is always KEYWORD RESEARCH. It’s the foundation of any SEO campaign and therefore, the most important aspect. Here I will talk about keyword tools, longtail keywords, 2012 post Panda changes and various […]
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Penguin Recovery Case Study I
Post-Penguin Update Case Study I: Is a spammy site outranking you while your site has been moved to page 5 or 6? Think it’s a Google error? Think it’s not fair? Well, the truth is that it may not seem fair but there turns out to be very valid reasons for Google to do this. […]