Zack’s Blog About BPO, Hobbies and Rants

  • Google Uses Analytics Data Against You

    I have reason to believe Google just started using your traffic stats against you! I’ve come across two cases this month where the exact low performing keywords were abruptly removed from Googles search results resulting in a 20%+ loss in organic traffic. If this happened once, I could see this being just pure coincidence but […]

  • Matt Cutts on How to Identify Panda Penalty

    Matt still didn’t answer Nandita’s question in the video, How will a webmaster know if they are being affected by the Panda and I think that’s because the answer is, you will not know and you are not meant to know. Google doesn’t want to tell you the exact mechanisms of the algorithm. If your […]

  • Low Hanging Fruit Can Rot on the Vine

    What I mean by this is many of the easy-to-get links can and will have a negative impact on your overall SEO score. Instead, it’s time to focus on quality and this means you might want to think about increasing your link budget and getting a ladder so you can reach the good quality fruit […]

  • How to Write Panda-Friendly Articles

    Is Article Marketing Dead? The question isn’t whether or not article marketing is dead; The real question is how to adapt your article marketing to a post Panda SEO era. After watching the top article directories lose anywhere from 50% to 80% of their traffic, it’s clear that a new strategy is well overdue. Matt Cutts […]

  • SEO is Not an Art, it’s a Science

    There’s a way of thinking that is counterproductive to solving SEO problems and it’s the old saying that SEO is an Art. Now, after 10 years of updates and algorithm changes, I have to digress because that way of thinking has to change. Is SEO an Art? In the early days of SEO, I was […]

  • Lost Links in Google Webmaster Tools

    On Feb 7th, 2013 Google announced a known issue with the links counts found in Google Webmaster Tools. It may appear that you have lost most of your links but its just a glitch and Google is working on the problem now. In the meantime, your traffic will not be affected. Above is a snapshot […]